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eBay UK Returns Policy 2026: What Sellers Must Offer
In 2026, UK law and eBay policy mean sellers must offer clear 30-day returns in nearly all categories. Here's what you need to know and how to stay compliant.
🔄 30-Day Returns: The UK Standard
Since December 2025, eBay requires business sellers in the UK to offer at least 30 days for returns (buyer pays return postage unless item is faulty). This is now consumer law — failure to comply can result in listing removal or account restrictions.
🔍 What the Law Says
- Consumer Contracts Regulations 2025 mean buyers can return most items for any reason within 30 days.
- Buyers cover return postage costs unless the item is not as described/faulty.
- Exemptions: Custom/personalised goods, some hygiene-sensitive categories.
🛡️ Protecting Your Seller Account
- Always state a "30-day returns accepted" policy in your listing.
- Reply promptly to return requests (within 24 hours).
- Refund as soon as the item arrives back (or marked as returned by carrier).
- Appeal "Item Not as Described" if you can provide strong proof (photos, serials).
✅ Best Practices
- Add a clear line in each listing: "Returns accepted for any reason within 30 days. Buyer pays return postage unless item is faulty."
- Encourage buyers to contact you before opening a formal return — many issues can be resolved directly.
- For bundles/sets, specify if all items must be returned together.
- Avoid using "No returns accepted" — this now contravenes eBay policy in most categories.
Unsure if Your Return Policy is Compliant?
Our Listing Audit checks your policies, item specifics, and titles for UK legal compliance and best selling practice. Contact us →
Last updated: March 2026. Always review eBay Returns Policy for the latest rules.